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Coca-Cola Regras do Natal
Ad Campaign
To give more naturalness to the camera movements of the traditional Christmas animation of Coca-Cola, a tool was developed in the LAB that allows to record scenes directly "from within" virtual reality. With it, it is possible to capture the movement made with the hands of the directors, using the control as a virtual camera. This move is inserted into Maya to later render the scene. LAB's 3D team has also developed a simplified version of the scene so the user knows what to shoot with the tool.
In the project , I worked on a illustration for the ad campaign.
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